A few weeks back, I had the chance to speak at the OData meetup at the Microsoft campus. There were several interesting discussions there, and I believe that OData has a lot of chance to become the de facto or de jure standard for exposing data API's, but a few things need to be done before that can happen.
My views on why data APIs are important, and what we are observing in the market, and the role of OData is captured in this video from the meetup from Channel 9, Microsoft.
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